At Ding's Pharmaceutical Factory, some of the traditional Chinese medicine workshops had temporarily shut down due to policy adjustments. The roar of the machinery had ceased.
But this was only a temporary silence.
With the arrival of Li Xu's new formula, these workshops were rapidly converted. The original pharmaceutical production lines were cleaned, sanitized, and recalibrated, transforming into bottling lines for shampoo.
"Let's just call it 'Ding's Natural Herbal Shampoo'."
At the product naming meeting, Ding Kaifang made the final decision.
It was simple and direct, exuding the confidence of a domestic brand.
To segment the market, the product was divided into two lines:
The standard edition, targeting the mass market, was priced at 166 yuan per 500ml bottle.
