For a few seconds after the announcement went live, nothing happened.
That was what made it worse.
Inside JD Records' London command room, everyone stared at the screens like people waiting for a verdict. Alice had sent the post from the official JD Records account, Dayo's account had reposted it, and the broadcast partners had been instructed to hold for exactly thirty seconds before pushing their own versions. The message was simple enough that it looked almost unreal.
BEAUTIFUL THINGS: ONE NIGHT ONLY
Dayo Jason Live at The O2 Arena, London
Global Broadcast Event
Saturday Night
This is premium news JD was hosting a show at the O2 this was amazingly crazy.
Just the stage, the city, the night, and the promise that Dayo was no longer going to answer the world only through interviews and numbers.
Then the first replies came in.
Is this real?
Wait. O2? As in THE O2?
I think I am seeing something wrong right ??
Saturday? This Saturday?
No, this has to be a typo.
