"Golden Ball, Golden Ball, Golden Ball!"
"Chen! Chen!"
From the moment Real Madrid's special plane touched down, numerous fans had gathered with banners, shouting and welcoming, as Chen Zhong would soon present his Ballon d'Or at the Santiago Bernabeu Stadium in front of all the fans. Chen Zhong is the first Real Madrid academy player in recent years to win the Ballon d'Or.
Florentino was watching this moment with a smile. Recently, Real Madrid had been under quite a bit of commercial pressure, especially with regards to the surrounding merchandise of Real Madrid, particularly Chen Zhong's jersey, which had sold out in China.
Although Florentino already valued China's purchasing power, when he saw the specific numbers, he couldn't help but be secretly amazed.
Because the sales from China alone were roughly equivalent to the total sales of players of the same level in Europe.
"We underestimated the capability of Chinese consumers."
"They just lacked motivation, not capability."
